At the intersection of convenience and privacy assault is location data. And caught up in this tangled web of contradictions are individual users.
All tagged social media
Facebook is high-end technology, not a toy
Facebook just keeps getting in deeper and deeper. Marketing mavens may wonder where their audience will go if Facebook fails; Digital Mavens wonder why we keep giving up our privacy and then wondering where it went.
Privacy Rights and Wrongs
Coupled with the ever-present onslaught of new data breaches, security vulnerabilities, and data leaks, it’s not unreasonable to think that most of us would have a passing understanding of the social media risk-benefit equation by now. But we might be wrong about that.
Live by the tweet, die by the tweet
Whether you are on social media or not, many of your customers are. How you handle the negative comments is just as important as how graciously you accept the positive ones.
4 steps to wrangling the social media monster in 2014
Is your business using social media? Thirty six percent don't. This should be the year you either take the plunge or elevate your efforts to be more effective. You can do it; here are four ideas to help focus your efforts.
Angry and vocal customers are never a good thing. Right? With social media it can be an opportunity to flex your customer service muscles.
When it comes to social media, we are being pulled in divergent directions - an effort to reclaim some semblance of privacy and friends you would actually recognize if you we're sitting next to them on the bus vs. the social-media marketed need to be connected to more and more people.
From a personal standpoint, I have to say that I know more about people I barely know than I do about some of my oldest friends. Some pullback would not be a bad idea. To businesses - particularly small businesses that are not marketing companies - my message is different. Get in the game.