Sharing, reposting, retweeting across social media have blurred the lines of authorship, spurring the growth of plagiarism outside of academia. What's a business - pushed to become a content creator - to do to protect its intellectual property?
All tagged blogging
Beyond sales pitches: How to tell your story
Are you one of the 65 percent of business bloggers who haven't published a new post in more than a year? If so, maybe it's because you don't know how to tell your story. Here are some suggestions.
Are your blog posts doing their job?
Is your business blog working for you? Or are you falling victim to three pitfalls that can keep your blog from finding an engaged audience? And, more importantly, how do you make your blog a magnet for clients?
Is there a blogger inside of you?
Blogging can boost your visibility, increase your search rankings and draw a lot more eyes to your website. But, contrary to popular belief, it's neither easy nor cheap to do it well.
How much is that blog post photo worth?
Visuals are the currency of today's communications. Social media, websites, blogs are all keyed around big, powerful photos. But the need for photos and the general open sharing view of the Internet in general has resulted in a lot of copyright infringement. And the big photo houses are clamping down. Don't get caught in an expensive net; learn where the lines are and how to color within them.